9 Australian Fashion Labels We Love
The economic downturn means Australian industry is suffering, and spending what we can on local owned and produced fashion is one way to support independent labels. That’s what #WeWearAustralian is all about and we’re here for it.
It’s a time to support Australian fashion so we’ve compiled our favourite new launches and stylish items for a seasonal roundup. From protective face masks to vegan accessories and hot girl swimwear, you’ll find it here. Shop below:
The Mask Tribe
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Cool Melbourne-based mask brand The Mask Tribe are your go-to for breathable, pandemic-friendly face coverings. The reusable fabric masks are ideal for chilly weather, skiing or snowboarding.
Invest in a mini or maxi size from the Australian fashion label, depending on your preferance (I’m wearing a maxi, above). Just slip them on like a snood, or pop them over a surgical mask for more comprehensive cover.
If you love cute brooches in the style of Lea Stein, matching scarves and earrings, look no further than Erstwilder. Another Melbourne-based brand, Erstwilder is a trendsetter in kitsch jewellery and vintage appreciation.
We are absolutely loving the Great Prince brooch – and especially the Blue Jay headscarf, which comes in at less than $20. Browse the entire Woodlands collection – inspired by the forests of North America – right here. Be quick though as it’s nearly sold out!
Kinds of Grace
Kinds of Grace vegan leather and croc skin bags are locally owned by a lovely couple in Melbourne, but produced abroad. We adore the ethical handbags, wallets and purses in a variety of prints, patterns and fabrics.
Make sure you use my discount code for 20% off the entire range – DENIK20. Shop here.
BJ’s PJs offers much more than the name might suggest.
Originally made with loungewear and sleepwear in mind, the casual organic cotton clothing features breast support and handy pockets ideal for getting out into the great outdoors.
The pants are unisex and menswear has also just launched!
Next time you’re shopping for all-season hiking and camping apparel, look no further than BJ’s PJs. And you can get an amazing 15% off with our code GLOWUP15.
Shop neon, earthy or classic colours such as Blueberry and a variety of materials – including velvet! With something for every Australian girl, this is our Insta-worthy swimwear fashion brand of the moment.
Melbourne-based activewear brand Accallia is the hottest new label in fitness fashion. Bright colours, sweat wicking fabrics and flattering cuts feature across the collection.
Eco-friendly sunglasses that look great while helping save the planet? We’ll take two. For a product that cares without compromising on style, check out Good Citizens sunglasses.
The gender-neutral specs come in an array of staple colours and shapes, plus they are suitable for all face shapes.
Each pair is thoughtfully made in Sydney from 100% recycled, single-use plastic bottles. And for every pair you buy, the founders take 1kg of harmful plastic waste out of the ocean.
Get matching swimmers for the whole family with Infamous Swim – an Australian swimwear label that believes in female empowerment at all stages of life.
Fashion-forward prints and cuts feature throughout the collection, including leopard and fairy floss-inspired ranges, with comfort and flattery as a priority. Now you can shop cossies in a variety of styles for yourself, your man and the kids!
Christina Stephens makes comfortable casual wear suitable for any occasion – including working from home or office. The inclusive Australian fashion features clever patterns and pockets for easy accessibility.
Each sustainable piece is made with disabilities and mobility challenges in mind, including wheelchair use. Check out the whole collection here.
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